
A Tribute in Thread
Our Chellum Collection is a heartfelt ode to the eternal journey from Karbala to Kufa. Every piece in this collection carries the silence of grief, the strength of faith, and the resilience of those who walked behind the alam.
Rooted in timeless calligraphy, minimalist black tones, and symbolic artwork, this drop captures the pain, the patience, and the purpose of Chellum — not just as a ritual, but as a reminder of sacrifice and solidarity.
This is not just clothing. This is azaadari woven into fabric.
For the hearts that still beat with the rhythm of Ya Hussain (AS).